Search History
Popular Searches
English
Dealer Login / Sign Up
Zhejiang Geely Holding Group Co., Ltd., founded in 1986, officially entered the automotive industry in 1997, with its headquarters in Hangzhou, Zhejiang Province. It was formerly a refrigerator parts factory founded by Li Shufu. After more than 30 years of development, it has become a global technology enterprise with businesses covering automotive and upstream and downstream industry chains, smart mobility services, green transport capacity, alcohol-hydrogen ecosystems, and digital technology fields. Currently, it has over 130,000 employees. It has built world-class modern complete vehicle, three-electric, and powertrain manufacturing factories in China, the United States, the United Kingdom, Sweden, Belgium, Malaysia, and other locations. It owns 17 "National Green Factories" and 4 "Zero-Carbon Factories" under its brand, and has over 4,000 sales outlets of various types. Cumulative R&D investment over the past 11 years exceeds 250 billion RMB, with over 30,000 R&D design personnel. In 2025, Geely Holding Group's total sales reached 4.116 million units, breaking the 4 million unit threshold for the first time, ranking 8th globally, and becoming the fastest-growing enterprise among the top 10 automotive groups. Among these, new energy vehicle sales reached 2.293 million units, a year-on-year growth of 58%, and the new energy penetration rate reached 56%. The group's vision is "Leading the green and smart mobility ecosystem," actively promoting the goal of achieving carbon neutrality across the entire industry chain by 2045. The founder and chairman is Li Shufu.
Geely's 40-year development history is a story of private enterprises breaking through difficulties, reinventing themselves, and making global leaps.
Entrepreneurial Sprouting Period (1986–1996): The entrepreneurial journey began in Taizhou, Zhejiang. In 1986, Li Shufu started with refrigerator parts manufacturing, then moved into decorative materials, successively overcoming the challenges of motorcycle manufacturing, and forging his early market instincts and perseverance through hard exploration. In 1994, while the motorcycle business was booming, Li Shufu announced his intention to build cars, famously declaring amidst skepticism, "A sedan is just four wheels, a steering wheel, an engine, and a body shell, with two sofas inside," earning him the nickname "Car Maniac." In 1996, Li Shufu requisitioned 850 mu of land in Linhai City and, under the guise of making motorcycles, prepared to build the "Geely Haoqin Car Industrial Park."
Licensing Start Period (1997–2009): In 1997, Geely cooperated with a car factory in Sichuan to establish "Sichuan Geely Boeing Automotive Co., Ltd.," officially entering the car manufacturing arena. On August 8, 1998, the first sedan, the "Geely Haoqin," rolled off the production line. In 2001, on the eve of China's accession to the WTO, the "Geely Haoqin" was finally included in the national automobile production enterprise product catalog, making Geely the first private enterprise in China to obtain sedan production qualifications. In 2007, Geely released the "Ningbo Declaration," abandoning low-price competition and focusing on the technology war, quality war, brand war, service war, and corporate moral war. It invested heavily in technical and standardization development and embarked on the journey of brand upgrading.
Global Expansion (2010–2020): In 2010, Geely completed the acquisition of the long-established luxury car company Volvo Cars for $1.8 billion, creating a classic "snake swallowing an elephant" acquisition case. The company moved forward resolutely despite widespread skepticism in the industry. After the acquisition, Li Shufu adopted the strategy "Geely is Geely, Volvo is Volvo," allowing Volvo to develop independently, which helped its sales rise 20% year-on-year in the second year and smoothly turned the business from loss to profit. Thereafter, Geely accelerated its global M&A expansion: in 2013, it wholly acquired the London Taxi Company; in 2017, it acquired 49.9% of Malaysian Proton and 51% of UK-based Lotus; in 2018, it acquired 9.69% of Daimler AG, becoming its largest shareholder.
Intelligent Leap Integration Period (2021 to Present): In 2021, Geely released the "Smart Geely 2025" strategy, fully embracing new energy and intelligence. In March of the same year, the pure electric brand Zeekr was officially established, with Li Shufu serving as its chairman. In 2024, Geely released the "Taizhou Declaration," systematically proposing the five strategic pillars of "Strategic Focus, Strategic Integration, Strategic Synergy, Strategic Stability, and Strategic Talent," and opened a new stage of brand integration and resource concentration. In 2025, Geely Automobile acquired the remaining equity of Zeekr, opened private equity integration, established the Zeekr Business Division and the Galaxy Business Division, and consolidated four main brands. In 2026, Geely celebrated its 40th anniversary of entrepreneurship, adopting an aggressive posture of "always seizing key moments, never wavering," and continuously deepening its electric and intelligent transformation.
Geely Holding Group's passenger car brands include "Geely, Geely Galaxy, Lynk & Co, Zeekr, Volvo, Polestar, Lotus," along with the new energy commercial vehicle brand "Farizon," among others. These brands have clear differentiated positioning and significant synergistic effects. Following strategic integration from 2024 to 2025, Geely has shifted from a "small and scattered" brand expansion to resource concentration.
Geely and Geely Galaxy focus on the mainstream market. The Geely brand features major fuel products such as the China Star series. Geely Galaxy has been upgraded to an independent brand, positioning itself in the mainstream new energy market and covering pure electric and hybrid product lines. New energy brands such as Geometry, Yi Zhen (LEVC), and Radar have been merged into the Galaxy system, forming concentrated strength.
Lynk & Co is positioned as a global high-end new energy brand, focusing on youthfulness, sportiness, and urbanization. It is managed by Zeekr Technology Group.
Zeekr is positioned as a global luxury technology brand, focusing on the high-end smart electric market. It has deep synergy with Lynk & Co and is operated uniformly by Zeekr Technology Group.
Volvo and Polestar are positioned as global luxury electric vehicle brands, adhering to the concepts of safety and sustainable development, and covering fuel, electric, and hybrid product matrices.
Lotus is positioned as an ultra-luxury sports car brand, forming a three-dimensional product matrix covering high, medium, and low levels alongside the above brands.
Farizon New Energy Commercial Vehicles focuses on the new energy commercial vehicle track and is dedicated to building a green transport capacity ecosystem.
At the 2026 Beijing Auto Show, Geely will unveil its full brand matrix, including Geely Galaxy, Lynk & Co, Zeekr, Volvo, Lotus, and others, demonstrating its full-stack self-developed capabilities from underlying architecture to top-level applications.
2025 was a milestone year for Geely. Geely Automobile achieved total annual revenue of 345.2 billion RMB, up 25% year-on-year, setting a historic high. Annual sales broke through the 3 million unit threshold for the first time, reaching 3.025 million units, up 39% year-on-year. Net profit attributable to shareholders was 16.852 billion RMB, roughly flat compared to the previous year, while core net profit attributable to shareholders was 14.41 billion RMB, up 36% year-on-year. Sales gross margin increased slightly to 16.61%. Revenue growth significantly outpaced sales growth, but profit growth was relatively slow, mainly due to the company's active increase in the R&D expense capitalization rate—the R&D expense capitalization rate reached 36% in 2025, deducting a larger proportion of R&D investment directly from current profits.
At the Geely Holding Group level, total sales reached 4.116 million units in 2025, ranking 8th globally. New energy sales were 2.293 million units, with a penetration rate of 56%.
Entering 2026, Geely continued its strong growth momentum. Production and sales in the first quarter reached a historic high, with total sales of 709,400 units, up 1% year-on-year (sales increased slightly, but revenue increased significantly). Market share rose to 11.95%, topping the list of Chinese independent brand sales champions. Total revenue reached 83.8 billion RMB, up 15% year-on-year. Excluding foreign exchange impacts, core net profit attributable to shareholders was 4.56 billion RMB, up 31% year-on-year. Gross margin increased to 17.5%, up 1.8 percentage points year-on-year. New energy vehicle sales in the first quarter were 369,100 units, accounting for over 52% of total sales for the first time. By brand, Geely Galaxy achieved nearly 240,000 units, reaching the 2 million unit sales milestone in 37 months; Lynk & Co sold over 80,000 units, up 12% year-on-year; Zeekr deliveries exceeded 77,000 units, up 86% year-on-year, with the Zeekr 9X topping sales in the 500,000-level luxury SUV segment for four consecutive months. In terms of fuel vehicles, the Geely China Star series sold 311,800 units in the first quarter, maintaining a stable fuel vehicle base.
Overseas exports in the first quarter reached 203,000 units, up 126% year-on-year, and new energy vehicle exports reached 125,000 units, an increase of 572%. Business now covers over 100 countries and regions. Globalization is steadily becoming the second growth curve alongside the domestic market. Geely Automobile's full-year sales target is set at 3.45 million units, among which the new energy target is 2.22 million units, and the export target is 750,000 units.
Geely takes full-domain AI as its technical core, building full-stack self-developed capabilities covering three-electric systems, intelligent architecture, computing power platforms, autonomous driving, satellite communication, and other fields, forming a "Heaven-Earth Integration" technical ecosystem.
In the field of computing power and data, the Geely Star Wisdom Computing Center 2.0 has a total computing power of 23.5E FLOPS, ranking first among Chinese car companies, and is the core hub of the industry's first "Intelligent Vehicle Computing Power Alliance." Star Wisdom AI Cloud Power has accumulated "dual 200" global massive data—over 2 million cumulative users and over 20 billion kilometers of driving mileage. Combining leading engineering techniques with strong big data, it trains large models with leading performance, fully empowering the R&D system.
In the field of power technology, Geely has developed three routes: hybrid, pure electric, and alcohol-hydrogen electric. In 2025, it released the industry's first power domain intelligent agent based on an AI scenario engine—Star Wisdom AI Cloud Power 2.0. Thunder God Super Electric Hybrid advanced to Thunder God AI Electric Hybrid 2.0, covering three technical routes: Thunder God EM-i AI Electric Hybrid, Thunder God EM-P AI Electric Hybrid, and Thunder God Alcohol Hydrogen EF. This marked a qualitative shift in hybrid technology from "mechanical optimization" to "AI empowerment." Geely's hybrid power system control technology patent authorization quantity reached 161, with a patent innovation index of 145.69, both significantly higher than the industry average. In the field of solid-state batteries, technologies such as the Shendun Gold Brick Battery and the 900V high-voltage architecture have also achieved breakthroughs.
In the field of intelligence, Geely released the "Thousand Miles Vast" intelligent driving system, achieving full-scenario intelligent driving coverage from L2 to L4 levels. At the 2026 Beijing Auto Show, Geely further released Super Eva and Thousand Miles Vast G-ASD 4.0, launching the WAM (World Action Model) world behavior model, which realized cross-domain integration of the driving domain, cockpit domain, and power domain.
In the field of architecture, Geely has built a full-size, multi-energy product architecture system covering everything from luxury supercars to mass-market vehicles, including the Ocean-S Super Electric Hybrid Architecture, SPA Evo, CMA Evo, and GEA Evo. Architecture-based manufacturing balances R&D efficiency and cost control, while also allowing differentiated customization according to brand identity. The Zeekr 8X, built on the Ocean-S architecture, accelerates from 0 to 100 km/h in just 2.96 seconds, setting a new record for hybrid SUV speed.
In the field of safety, Geely holds 1,562 safety technology patents and has built the world's longest crash track full-domain safety center laboratory. Through full-platform, full-brand safety system output, it turns safety genes into core brand labels. In the field of the smart mobility ecosystem, Geely Constellation has completed phase one network deployment and has global service capability. The Wofei Changkong AE200 first aircraft successfully rolled off the production line. CaoCao Mobility released the first future urban transportation hub, the "Green Smart Mobility Island," accelerating the commercial deployment of Robotaxi and gradually perfecting the "Heaven-Earth Integration" intelligent mobility ecosystem.
Geely practices the "One Geely" strategy, centered on the five strategic pillars of the "Taizhou Declaration," continuously promoting brand integration, resource synergy, and cost reduction and efficiency improvement. The merged Geely Automobile Group has established the Galaxy Business Division and the Zeekr Business Division, striving to achieve production cost reductions of over 3%, R&D optimization of 10%–20%, and management efficiency improvements of 10%–20%. In overseas markets, Geely focuses on regionalized and localized development, accelerating the strategic leap from "product export" to "ecosystem export," building a "3+2" balanced market layout, and focusing on three major 200,000-level markets: Latin America, Africa, ASEAN, and Europe.
Looking to the future, Geely takes "Let the world be full of Geely" and "Lead the green and smart mobility ecosystem" as its mission and vision, planning to achieve annual overseas sales of one million units by 2030. With group headquarters in Hangzhou and "Compliance, Full Authorization, Clear Assessment, Fair Transparency" as its management and operational principles, Geely adheres to the cultural core of "Building a Foundation, Cultivating Inner Strength, Long-termism," continuously advancing comprehensively toward intelligence, low carbon, and globalization, and committing to becoming a world-class automotive technology group with global competitiveness.
© 2024 Bitauto.com. All Rights Reserved.
Bitauto (www.yiche.com and www.bitauto.com) is one of the most visited automotive websites in China. We provide detailed info on Chinese car brands available in your area. Please note that the information provided on this website is based on publicly available data and is for reference only. It may not be fully updated or accurate at all times.
